In today’s dynamic world of fashion, marketing professionals play a pivotal role in shaping brand…
Search Results for: marketing
Cannes Lions: ‘It Takes A Village’ Collective Will Correct the Underrepresentation of Black Women in the Marketing and Advertising Industry – Chloe Davies.
Day 2 at the Palais in Cannes unfolded with an array of historic moments captured…
Incorporating Data and Analytics Into Your Marketing Plan.
In 1995, a UK-based grocery chain, Tesco launched a new rewards scheme called Tesco Clubcard.…
How Influencer Marketing Has Helped Nigerian Fashion Brands
From YouTube, Instagram, Twitter, and even TikTok; influencers are always marketing product offerings of Nigerian…
Nigerian Fashion Brands and the World of Influencer Marketing
Dating back to the modern era of the 1930s when gladiators in Ancient Rome endorsed…
Impacts of Community Marketing on a Clothing Brand
In 1982, fashion brand, Benetton created a marketing campaign that was handled by photographer and…
5 Essential Marketing Strategies Every Fashion Business Owner Needs.
Starting a fashion business and making an entry into the fashion market is a great…
Cannes Lions 2024 Spotlight: Insights on Creative Effectiveness in Advertising from Harjot Singh
“We need a clearer, more focused, more accountable understanding of what Creative Effectiveness means,” remarked…
World Social Media Day 2024: A Glazia Exclusive with Cynthia Onyeanuna, the Dynamic Force Behind Your Food Girl.
In recognition of World Social Media Day, Glazia Magazine is spotlighting some of the digital…
World Social Media Day 2024 ~ From Engagement to Impact: A Conversation with Lifestyle Influencer, Oluwatoniloba Itabiyi, The Media Girl.
In celebration of World Social Media Day, Glazia Magazine interviewed some of the most influential…