IWD 2022: 5 YouTubers That Need To Be On Your Radar!

IWD 2022

Meet the Women Changing the Narrative Of Lifestyle Content in Nigeria. The world of lifestyle content has become so big, that each content creator has a dedicated audience. What started as fun for most of these people is fast turning into a proper source of income as brands now use this avenue to market their […]

The Rise of Music PR and Its Influence on Upcoming Artists.

Ckay - Music prs

The impact of Music PR can not be overemphasized. The music arm of the Nigerian Entertainment Industry was set to generate $86 million (3.09 billion) in 2021, making it the largest in Africa. According to the report by the International Trade Administration (ITA), digital music consumption contributed a major portion of this revenue. However, it […]

Glazia’s Weekend Movie Playlist to Spice up Your Weekend.

What would we ever do without weekends? Nothing; is the answer, so here’s to saying thank God it’s weekend or cheers to the weekend, whichever is working best for right now. There are so many activities that can be done on the weekend, from going to the beach, visiting friends and family, going to nice […]

YouTube to the World! These Nigerian Makeup YouTubers are on a Global Scale.

YouTube to The World!

Dimma Umeh Chidinma Umeh joined YouTube as “That Igbo Chick” in 2012. Today, she is a nominee on global entertainment channel, E! People’s Choice award nominee with over 24.5 million views on her Channel. Currently with a following of more than 360,000 on YouTube, one would hardly believe she is a graduate of Banking and […]

Your Online Workouts May Be Hurting More Than Helping

When the pandemic forced the world to hunker down at home and stay out of the gym, at-home workouts surged in popularity. But even as gyms reopen throughout the country, most people say they are not hurrying back — and many fitness influencers have seen massive, persistent boosts in subscribers. YouTubers and Instagram “fitness coaches” […]