Recently, Swedish lingerie brand, Mikaifer Lux held an intimate meet & greet with prospective customers, stakeholders and the media to announce their forthcoming opening in Lagos.

According to the founder, Shamim Mikaifer, “Mikaifer Lux prides itself as being a brand that is transforming the perception of lingerie as a functional article of clothing into a fashionable piece that expresses the bodily empowerment of men and women. Our mission is to create an extraordinary customer experience that nurtures, refreshes, and transcends each customer from within, out” she added.

Shamim Mikaifer with brand consultant, Charles O’Tudor
Brand expert and principal consultant of ADSTRAT, Charles O’Tudor (2nd right) assured Mikaifer Lux of his organization’s continued commitment to brand excellence and strategic projection.
Shamim Mikaifer (R) at Damesh beauty clinic, the venue for the event
The Mikaifer Lux product portfolio reflects the needs of its target male & female customers, offering products ranging from lingerie to everyday Undergarments Knickers, Nightwear, Swimwear, Hosiery, Bridal Lingerie and Accessories.
Members of the Mikaifer Team

Cosmetologist, Samara with Glazia’s Omawumi Ogbe at the event
Representatives of Damesh Beauty Clinic

Director, Bamigbola Taiye, added that Mikaifer will deliver all her promises to build customer loyalty across Nigeria. He also revealed that the flagship office will be situated and headquartered in Lekki, Lagos while it continues to expand across Nigeria as soon it commences operations. All tems would be available for purchase in stores, through the Mikaifer Lux Catalogue, and online at MikaiferLux.com.

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