Decreased Buying Power: How to Convince Shoppers Your Brand is Worth the Money

Across the globe, inflation is dealing with economies of countries, at a record-high figure. In the United States, data from the U.S Department of Labour says, the Consumer Price Index, a key inflation metric, increased by 8.3% in April from a year ago. The figure is the largest jump since the summer of 1982. With […]
5 Nigerian Community-led Social Media Pages to Follow

Social media is gradually becoming a global world in itself. Social media can be described as a compendium of people from different walks of life either to earn, learn or be entertained. Individuals who are there to earn are called content creators; they show up regularly and either sell products and services or get paid […]
Leaders and Manufacturing Professionals Converge in Lagos as the 2022 Equipment and Manufacturing West Africa (EMWA) Expo Kicks Off Today!

Minister of Industry, Trade, and Investment, Minister of Power among other leaders and dignitaries expected to attend the opening ceremony in Lagos. From today the 26th to the 28th of April 2022, more than 2,500 manufacturing professionals, business leaders, and over 100 exhibiting brands will gather at the Landmark Event Centre in Lagos to showcase […]