Will Beyoncé’s Line Become The Most Successful Adidas Partnership?

Beyoncé and Adidas Partner on Ivy Park

Beyoncé made headlines last week with her latest multi-layered partnership with one of the world’s biggest sportswear company, Adidas as a creative partner. Set to relaunch her athleisure clothing label, Ivy Park, the pop star also intends to develop creative footwear and apparel for the global public to not only motivate change but to also […]

6 Signs You’re Addicted to Your Phone and all the Negative Effects

6 signs you're addicted to your phone

Excessive phone use is a trend that is growing every day. We are consumed with activities behind the screen. It has become the norm to automatically check your phone if you’re in the elevator with a stranger, on a queue or walking down the street on your way somewhere. We do this unintentionally because it’s […]