The Olympic Games are not only a stage for athletic prowess but also a showcase of cultural heritage and fashion innovation. With the Paris 2024 Summer Olympics just around the corner, the world is set to witness an extraordinary fusion of sport and style. This year, the participating nations have outdone themselves, partnering with renowned designers and brands to create uniforms that reflect their unique identities, histories, and aspirations.
From the sophisticated tailoring of France’s Berluti-designed tuxedos to the vibrant and culturally rich ensembles of Sierra Leone by Adidas and Labrum, each country’s kit is a testament to its creativity and pride. The collection spans a range of styles and inspirations—whether it’s the bold, modern tracksuits of the Dutch Breaking Team by The New Originals or the traditional Mongolian deals reimagined by Michel & Amazonka.
As we prepare to cheer on our favourite athletes, let’s take a closer look at some of the most striking and innovative uniforms that will grace the opening ceremony and beyond. These designs are more than just sportswear; they are symbols of national pride, artistic expression, and the unifying spirit of the Olympic Games.
Our top 20 favourite 2024 Paris Olympic Uniforms
Australia
Australia’s heritage is front and center in the olympic opening ceremony uniforms designed by Sportscraft. Made up of a green blazer with gold buttons, plus green-and-gold ombre skirts for the women and khaki shorts for the men, the country’s national colours are on full display. Sportscraft also incorporated Indigenous artwork into the looks. The scarf is printed with the work “Walking Together” by Olympic boxer Paul Fleming, while the pocket square features the work “Ngalmun Danalaig” by artist David Bosun. ASICS’s uniforms for the Australian Olympic team feature green and gold, with Indigenous prints contributed by artist and Olympic boxer Paul Fleming. The designs celebrate the Olympics as a meeting place for people of all backgrounds.
Canada
Canadian athleisure brand Lululemon has broken the mold with Canada’s uniforms this year. The bright crimson prints are visually striking and mark a movement toward accessibility and adaptability in sports fashion. The kit was designed to support different bodies with an array of abilities, featuring magnetic-close zippers, pull-on loops, and sensory touch guides. Left on Friday designed the Women’s Beach Volleyball uniforms for Team Canada. Known for its flattering-yet-functional beachwear, the brand’s uniforms feature performance fabrics and bold, seaside-inspired hues.
Chinese Taipei
Justin Chou of avant-garde streetwear brand JUST IN XX designed tailored two-piece suits for Team Chinese Taipei, blending sustainability with local craftsmanship. Inspired by Paul Chiang’s “Mountain Range of Taiwan,” the suits feature blue waves representing Taiwan’s landscape. The design includes lapel pins of Taiwan’s national flowers and accessories made from traditional banana fibre woven fabric.
Czechia
Czechia’s olympic uniforms feature the colours of their flag: blue, white, and red. The design includes a trench coat paired with a polo shirt, symbolizing the cultural link between Czechs and French people. The trench coat is modernized with a print reminiscent of ink stains, while the polo shirt showcases a gradient combining the flag’s colours, reminiscent of airbrush painting, adding a unique and festive sparkle to the ensemble.
Egypt
Team Egypt’s athletes will wear custom outfits by the iconic Egyptian fashion house, Concrete, designed by Italian art director Ettore Veronese. These outfits feature light, fancy fabrics ideal for Paris’s hot weather, layered with premium organic Egyptian cotton T-shirts. The design symbolises Egyptian pride with alternating white and black blazers, incorporating the black and red colours from the national flag.
France
The host country of the Summer Olympic Games in Paris will be making a grand entrance, donning custom-tailored tuxedos designed by luxury brand Berluti. Both men and women will sport midnight-blue wool tuxedos with lapels in shades of blue and red, key colours of the French flag. The white shirts were made from a cotton-silk blend for luxury and comfort. The expert craftsmanship of each tuxedo underscores the elegance typically associated with French fashion. France (Le Coq Sportif) Stéphane Ashpool, in collaboration with Le Coq Sportif, designed the French Judo team uniforms with attention to detail, including kimonos made from French-woven fabric. The collection feels like a ’90s fever dream, with gradient colours and wavy details.
Great Britain
British brand Ben Sherman is returning for the third consecutive year to dress Team Great Britain. The Olympic opening ceremony uniforms consists of a white bomber jacket with navy sleeves and a floral design embroidered on the back. The jacket will be paired with a knitted polo featuring a geometric red-and-blue pattern, crafted from an organic cotton blend, as well as oxford trousers with a Union Flag waistband. The design represents the four nations that make up the United Kingdom, symbolizing their unity and national pride.
Haiti
Haiti’s vibrant uniforms, designed by Stella Jean in collaboration with artist Philippe Dodard, celebrate Haitian culture and artisanship while conveying a message of hope amidst the country’s political instability. Constructed from leftover fabric, the women’s uniforms feature brightly-hued skirts paired with traditional chambray shirts and sleeveless blazers with the Olympic emblem. Men’s uniforms include striped shirts, printed scarves, and jackets inspired by Guayabera shirts, all incorporating motifs from Dodard’s artwork. These designs highlight sustainability and the athletes’ role as cultural ambassadors.
India
Designer Tarun Tahiliani, in collaboration with Tasva and the Indian Olympics Association, created ceremonial outfits for Team India, drawing inspiration from India’s tricolour. Incorporating Indian fabrics like Banarasi brocade, the design focuses on comfort and contemporary style with traditional orange and green hues, subtle blue accents, and modern Ikat prints. The outfits include sportswear and safari wear details like patch pockets and epaulettes.
Ireland
Laura Weber designed Team Ireland’s Olympic uniforms for the opening and closing ceremonies at the 2024 Paris Olympics, as well as suits for Ireland’s hospitality staff and executive board. The white uniforms honor the ancient Greek tradition symbolizing hope for the future, with each athlete’s jacket featuring an embroidered patch representing their home country. This project, kept under wraps for over three years, marks a significant milestone in Weber’s career.
Jamaica
Puma’s Olympic kit for Jamaica is centred around the country’s flag colours: black, gold, and green. The designs accentuate the athletes’ physiques while providing a striking visual that emphasises the beauty of an athlete in motion. The fabric used includes an engineered jacquard for heat reduction and breathability, with thermoadapt technology regulating body temperature to enable optimum performance.
Mexico
The Mexican Olympic team will wear pink and white ensembles with sleeve prints representing Oaxaca, San Miguel de Allende, and Michoacán. Paired with a black t-shirt, the “Victoria Alada” uniform pays tribute to the Angel of Independence, commemorating Mexico’s War of Independence centennial.
Mongolia
The uniforms created for Mongolia by the Ulaanbaatar-based fashion label Michel & Amazonka feature intricate details and took an average of 20 hours to complete. Inspired by traditional Mongolian deels, the uniforms showcase dark red, navy, and gold embroidered collars, cuffs, and vests, as well as pleated skirts and draped capes in gauzy white. The uniforms also feature symbols tied to both the Paris Olympics and Mongolia, such as the Eiffel Tower and the Soyombo symbol.
Morocco
Morocco’s Olympic outfits, designed by Ali Drissi, feature a beige jacket with a green star, red pants, and gold buttons, symbolising the nation’s identity. The design process focused on Moroccan symbols, regions, and colours, with the interior of the jackets honouring previous national Olympic champions. The outfits are entirely Moroccan-made, with materials sourced and produced in the country, and shoes created in collaboration with cartoonist-illustrator Rebel Spirit.
Nigeria
The Nigerian contingent, outfitted by Los Angeles-based athleisure brand Actively Black, will don a mix of athleisure classics and Nigerian-inspired attire such as senator suits and buba dresses. These minimalist yet striking designs, featuring Nigeria’s green-white-green flag colours with additional colourways and design intricacies, will be worn during the opening and closing ceremonies, in the Olympic Village, on the podium, and for track and field competitions.
Sierra Leone
Adidas, in collaboration with the London-based fashion label Labrum, produced the official Olympic team kit for Sierra Leone. The collection features elements that pay homage to the country’s cultural heritage, including windbreakers adorned with a distinctive white and blue print inspired by cowrie shells. Labrum’s founder, Foday Dumbuya, has recently received the esteemed Queen Elizabeth II Award for British Design, and with this collection, Labrum and Adidas have created a unified and vibrant visual identity for the Sierra Leone team, one that honours Dumbuya’s roots and celebrates the beauty of Sierra Leone culture.
South Korea
The uniform of the Korean team was produced by Musinsa Standard. The uniforms are sophisticated with retro-inspired suits that use cool materials for summer heat. The blue and white colors are inspired by traditional Korean porcelain, with elements from the 1980s and 1990s added to the design.
Spain
Team Spain’s uniforms for the 2024 Paris Olympics, designed by the Spanish sportswear brand Joma, are inspired by the carnation flower, a symbol deeply rooted in Spanish culture. The collection fuses tradition with modernity and prominently features the red and yellow colours of the Spanish flag. This patriotic colour scheme is evident in both the podium outfits and the opening and closing ceremony looks.
Team Türkiye
Marking the 100th anniversary of Türkiye’s first participation in the Games, the Turkish national team will wear outfits designed by the 90-year-old luxury brand Vakko. The designs, including travel outfits for the athletes, feature the country’s red and white flag colours, with a touch of sky blue symbolising peace.
United States
Ralph Lauren has been behind Team USA since 2008. This year’s look is a nod to the classic American tailoring for which the designer is best known. The opening ceremony sees athletes donning a traditional blazer over a striped shirt and tie with light-washed denim pants. Each item in the uniforms is proudly manufactured in the United States. United States (Nike) Nike’s kit for Team USA includes a controversial women’s track uniform with a high-hip cut. Nike emphasized that the unitard is not the only option, with alternative designs like compression shorts showcased by athletes like Sha’Carri Richardson. United States (Golf) J. Lindeberg’s uniforms for the USA Olympic Golf Team update timeless golf classics with high-tech fabrics and streamlined silhouettes. The uniforms feature colour-block cardigans and slouchy lounge suits.