Beauty and the Olympics: Inside Beauty Brands Olympics Marketing Playbook.
Just as fashion brands aim for their Olympic moment, beauty brands are seizing opportunities to market around the Olympics through strategic partnerships with top athletes and social media campaigns. Fashion and Beauty Brands at the Olympics This year, the Olympics has seen a surge in fashion brand advertising, with LVMH as a premium partner and […]
Want to Make Money Online? Here are 3 Key Online Branding Principles You Must Know.
Before you can make money online, it is imperative some basic branding principles. In the 1950s, the concept of modern branding was introduced, marking a transformative period in manufacturing and consumer culture. An example of branding in that age was the popular McDonald’s postcard advertisement. Fast forward to the 2000s to today, branding has evolved […]